Udemy
Event motion package for Udemy's Sales & Success Conference in Las Vegas.
Client
Udemy
Type
Event Motion Package
Collaborators
Intro
Ignite the Brief.
Commissioned by Stride, Poison Ivy Studio created a motion package for Udemy's Sales & Success Conference in Las Vegas. Building on a visual identity developed by Emma Prendiville, we created a motion system that could bring consistency to every part of the event. From the opening film, brought to life with Nathan Hughes and Leo Cannon, to speaker introductions, transitions, holding screens and audience participation moments, the package was designed to create a consistent experience from the first session to the final applause. Bright, bold and built for Las Vegas.
Challenges
Behind the Screens.
Designing for a 6645 × 1080 pixel stage meant thinking beyond the boundaries of a typical screen. It's not every day you get to design for a canvas over 6,000 pixels wide.
Alongside the scale of the screens, 46 assets needed to be delivered in just one month. Balancing speed with consistency was key, with every piece needing to feel connected while adapting to the different demands of a live event. Safe to say, this wasn't a PowerPoint presentation.
outcome
Live in Las Vegas.
The final motion package became more than a collection of 46 individual assets. With more than 500 attendees gathered in Las Vegas for Udemy's Sales & Success Conference, it became a visual thread running throughout the event, helping connect sessions, speakers and audience moments into a single experience.
Built for a city that doesn't do subtle.
This project marked the beginning of an ongoing partnership with Stride.